crm项目主管岗位职责（2篇范文）

第1篇 crm项目主管岗位职责

crm运营专员/主管-项目管理 bestseller 绫致时装(天津)有限公司,bestseller,only,天津绫致时装,绫致时装,绫致时装有限公司,绫致 roles and responsibilities

 brand crm routine operation, including

1. daily retail/customer service problem solving

2. regular data capture, analysis and report making

3. temporary data requirements

4. sms or edm setting and sending;

5. edm monthly report making

 crm program operation:

1. assist in crm program setting and management (such as vip day, wechat pay activities)

2. program execution and both internal and external communication (crm/retail/tech/vendors)

3. result tracking and analysis, generate and gather suggestions for optimization

 brand campaign operation (promotion or on-sale):

1. edm & sms strategy setting and content sending

2. coupon and promotion rules setting

3. pre-campaign historical data collection and analysis

4. during campaign problem solving

5. data collection and analysis, report sending

 final objective is to increase:

5. vip customer base

6. conversion rate

7. basket size

8. shopping frequency

requirements

 bachelor degree or above, preferred business analysis related major

 1-3 years working experience on crm marketing

 previous experience in project/campaign execution and management

第2篇 crm项目总监岗位职责

岗位职责:

1, 根据能动英语加盟店日常业务管理及总部对加盟店日常支持管理的要求,梳理需求

2, 负责组织项目团队

3,负责组织平台开发搭建,后续维护优化

任职资格:

1, 统招本科,it相关专业

2, 有成功的相关项目经验

3, 熟悉教育行业,及门店日常经营流程

4, 熟悉教育行业crm系统第三方厂商,熟悉目前的发展现状